Canon promote the image stabilizer feature with the collaboration of Armstrong & Asociados ad agency, the ad is Weird but fun which communicates the effectiveness of the Canon image stabilizer by showing a mutant man using his three legs as a tripod while taking the picture. Ohotographer Colin Anderson, creative director Marcelo Quintana, art director Nicolás Fracchia, copywriter Philip Honeyman, and illustrator Ricardo Hitschfield are behind this creative ads;